Dear Fellow Loan Officer,

For some time now, we have wanted to provide all of our member’s this great opportunity - to continue to feed you with new strategies and discoveries as they have present themselves to us. We know have 5200 members, and hold numerous events throughout the county; as you can probably imagine, we continually see and hear “what’s working” and perhaps as important “what’s not”.

Therefore, we decided to offer all loan officers the opportunity to “test-drive” our programs – giving us the opportunity to demonstrate how we can help.

You will discover every “Outside the Box” (OTB) LOAN OFFICER SUCCESS Newsletter is like a seminar in print, some of the key benefits are:

Brand new tested and proven marketing strategies that we use in our own offices -- everyday we originate loans just like you -- everyday we come up with new ideas to test. We’ll share with you our most successful results

The “Best of the Best” submittals that we receive from System Members who send us in ads, sales letters, and other materials to critique

The “Best of the Best” from our Coaching Members that we spend one-on-one time with each month. As you would imagine, many of them are putting out outstanding work

Strategies to deal with new laws such as the “Do Not Call” list

New ‘niches’ for you to investigate that you can become a expert in – a great way to never have to deal with rate shoppers again

How to get and use FREE Publicity to cut down on your new client acquisition costs

A different Marketing Tool in every issue that you can use to close more loans

Articles that you can “legally” usurp and distribute to realtors, builders, referrals, as well as current and previous clients (a whole lot smarter to hand out than a rate sheet)

Guest articles from a variety topics special topics; many of them are exclusive to the “Outside the Box” Newsletter, simply because most other mortgage trainers are not aware of them.

Operational strategies (not just marketing) that will allow you to earn more money by running a ‘tighter and more efficient ship’.

This exclusive Inner Circle Membership isn’t just about paper and ink; or in other words, it isn’t just receiving newsletters, it’s also about learning through our CD. Study after study has proven that not only do people enjoy learning while listening to CD’s but in many cases they actually learn better.

Every other month you will receive our newsletter, but on the month’s you do not, you will receive one of our LOAN OFFICER SUCCESS Audio Interview CD’s. Please DON’T take these for granted. This isn’t about interviewing one of those people that we call the ‘pretend experts’ these are all people who have been hand picked by our team and more importantly people that you either need to hear from or know about.

For example, one month we’ll be interviewing our secret weapon. Honestly, we’re a bit scared to expose you to him because he’s our marketing guru that has made us very successful over the year; following his advice and we have never shared him with anyone before.

You might have already heard of him. His name is Bill Glazer and he is one of the most sought after business marketing advisors on the planet. We consider ourselves fortunate to have him as our ‘ultimate’ consultant and we’ll be interviewing him about “The Top 10 Dumbest Mistakes that Mortgage Professionals make in their Advertising!”

Then another month we’ll be interviewing another expert that will share tested and proven strategies you can immediately use to grow your business.

But wait…There’s plenty More To This
‘Exclusive’ Inner Circle Membership!!!

#1: CONTINUALLY UPDATED “MILLION DOLLAR RESOURCE DIRECTORY,” only available to Inner Circle Members at the restricted access website. There are contacts and resources that we and our clients use - and in many cases, have found only after diligent and difficult searches

#2: OPEN FAX: Very simply, as a Inner Circle Member, you’re encouraged to fax questions for me to answer or subjects that you would like to see discussed in the Outside The Box LOAN OFFICER SUCCESS Newsletter

#3: INNER CIRCLE MEMBER ‘ONLY’ DISCOUNTS: As an Inner Circle Member you will receive “at least” a 30% discount on all of our Seminars, Boot Camps, and Conferences. Quite frankly, if you just attend one event a year, the savings will more than pay for any membership fees

…and quite a few unadvertised additional bonuses that will ONLY be revealed to the LOAN OFFICER SUCCESS Outside the Box Mortgage Marketing Newsletter subscribers.

Okay, What’s The Catch?

Why Are You Giving Me All This For FREE?

Believe it or not, there really isn’t any catch, but we do have 2 BIG REASONS why we are giving you a FREE 3-Month Exclusive Membership to our NEW Inner Circle and 2 Additional BONUS Months!!

BIG REASON #1: We’re so sure that you will be delighted with the information that we put in your hands every month for the next 3-months that you will continue with your membership at the “Member Only” discounted rate of just $27.00 a month ($37.00 to Mortgage Professionals who have never invested in one of our Systems).

Now let us be perfectly clear about this. You are under NO OBLIGATION to continue after the 3-month FREE trial and you will be the sole judge, jury, and executioner when making this decision.

So, in a way, by giving you two full months of our ‘exclusive’ Inner Circle Membership, you get a chance to test drive everything and discover new ways you can grow your business and income. (There is a one-time charge of $5.95 to cover postage, but this is for the entire 3 months.)

BIG REASON #2: Now this might actually sound a bit corny, but those of you who know us personally will know that this is true.. We firmly believe in giving people more that they paid for and we truly are appreciative in the trust that you have placed in us by investing in our Systems. This is our way to demonstrate to you every month how much we value that trust - - by sharing valuable discoveries in my NEW ‘Exclusive’ Inner Circle Membership.

Unless you are already perfectly happy with every aspect of your business life - your loan volume, your income, your business’ growth and stability, the way you get clients, and the quality of those clients - why wouldn’t you take advantage of this offer?

Committed to Multiplying YOUR Success and Income,

Brad Cooper
Jessika Ondrick
Ken Schreiber
Brian Sacks

Loan Officer Success Team